
We make wellbeing worth pursuing.
OUR MISSION AND VISION
Health should be about thriving.
We empower people with greater control over their wellbeing, centering on what matters most to them.
Human-centered design can transform draining health and wellness experiences into ones that truly delight people—brining joy, hope, and meaningful community. Pursuing of wellbeing will transform from something people should do into something people love to do—where health is about thriving, not merely surviving.
HOW WE GET THERE
We are building a whole-health ecosystem that gives people and providers elegantly proficient access to the science-grounded knowledge, tools, and support needed to shape wellness and health journeys. By bringing together the best of wellness and healthcare in one unified platform, we put people—not systems—at the center.
Prioritizing People
We put people and what matters most to them at the center.
Elegant Proficiency
We build connections that simply work better.
Scientific Grounding
We offer guidance based on evidence with actionable insights.
OUR VALUES
Our fundamental values are the foundation for what we are building.

Excellence
Making a difference. Striving to learn and grow continuously. Setting goals. Achieving measurable results.

Wellness
Investing in our mental, spiritual, environmental, and physical health. Fueling our wellbeing through something bigger than us alone. Serving others from a full vessel.

Community
Believing success is an expansive, positive-sum pursuit. Knowing the whole is greater than the sum of the individual parts. Showing compassion, empathy, and appreciation for the wisdom of others’ stories.
OUR STORIES

With experience in finance, strategy, and venture development, Caitlin combines her eye for efficiency with a passion for empowering people in their wellbeing. Since 2015, she has focused on driving innovation and social impact in healthcare. Before founding Wellmate, she built expertise in investment banking and growth-focused corporate roles. An active community leader, Caitlin serves as Community Vice President (for the 2025-2026 year) with the Junior League of Dallas and on the Community Development Board subcommittee at St. Philip’s School and Community Center. She holds a BBA from SMU, an MBA from Cornell, and is a licensed Community Health Worker.

Charlotte Safrit is a nationally recognized patient advocate, certified Community Health Worker (CHW), and breast cancer survivor dedicated to improving healthcare through empathy and innovation. She serves on Patient and Family Advisory Councils (PFACs) for Penn Medicine and Lehigh Valley Health Network, collaborating with clinicians and executives to advance patient-centered care and equity. With over two decades of advocacy experience, Charlotte has become a trusted voice in national conversations on early detection, access to imaging, and health system accountability. She also co-hosts the Healthcare In Context podcast and YouTube series, amplifying diverse perspectives to humanize healthcare. Her work bridges patients and policymakers to ensure lived experience informs every level of decision-making.

Ryan Castle is a public health researcher specializing in quality of life, chronic disease, behavioral medicine, medical cannabis, and systems dynamics. With over a decade of experience leading interdisciplinary research in mind-body and integrative health, he blends rigorous evidence with a holistic, systems-based approach to complex health challenges. His peer-reviewed work ranks among the top 1% globally by impact, earning over 150 citations and reaching hundreds of millions worldwide. Ryan has received Health 2.0’s Outstanding Leadership in Research award for his COVID-19 behavioral health work. Ryan has advised national governments, collaborated with the UN, WHO, Harvard, Mayo Clinic, and most recently the Walton School of Medicine on research operations for their whole health curriculum.